the irresistible fleet of bicycles

challenges facing young farmers

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It’s a cloudless Saturday morning at the farmers market, perfect for strolling past stands overflowing with tomatoes, summer squash and melons. Filling your bag with fresh grown goodness, you feel the satisfaction of feeding your family the best and knowing that your choice is helping a small farmer steward the land in the best way possible while making a living, right? Not exactly…

Here’s a day at the market from the perspective of Sue, a small-scale alternative farmer:

And then you go there, you’ve spent five or six hours preparing, getting your linens together, baskets and harvesting and packing and getting the coolers, the trailer and all that crap.

You get there. You stand around for five or six hours. You listen to people come up “Oh, yeah I have tomatoes. I have blah blah blah.” And they comparison shop. So these guys that are buying at the auction are undercutting you. Then you come home, and you have to unpack all this stuff. And it’s not worth it.

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