*This article is controversial in certain farmer circles. Farmers who subscribes to holistic, regrarian, Allan Savory or other styles of pro-livestock management outlooks may find this article to be a bit of vegan propaganda. Regardless, we’re putting it on the blog because a burger made from plants that tastes like a burger is pretty cool. *
More protein than beef. More omegas than salmon. Tons of calcium, antioxidants, and vitamin B. In their secret R&D lab, the scientists at Beyond Meat concocted a plant-protein-based performance burger that delivers the juicy flavor and texture of the real thing with none of the dietary and environmental downsides.
It was called the Beast Burger, and it came from a Southern California company called Beyond Meat, located a few blocks from the ocean. At that point, the Beast was still a secret, known only by its code name: the Manhattan Beach Project. I’d had to beg Ethan Brown, the company’s 43-year-old CEO, to send me a sample.
And it was vegan. “More protein than beef,” Brown told me when I rang him up after tasting it. “More omegas than salmon. More calcium than milk. More antioxidants than blueberries. Plus muscle-recovery aids. It’s the ultimate performance burger.” To read the rest of this article, click HERE!