the irresistible fleet of bicycles

a new, and super good looking DIY labeling campaign

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GMOInsideLogo.fw_to demonstrate how pervasive are GMO ingredients in processed foods:

Print out the labels.
Slap them around.
Make sure your mother is adequately informed, and rallying up her posse to join in the furor.
With consumer outrage there is retailer response.
With retailer action comes brand action
With brand action comes better farming practices.
Better farming practices leaves us with a liveable planet.
and the posibility of future Goodness.
soil microbial life
drinkable water
healthier food.
For goodness sake. Lets make a stink!
x Severine
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